Volkswagen

Volkswagen is one of the most famous companies that produce cars, which serve its consumers all over the world. The scandalous situation which took place in 2015 did not reveal the company’s outstanding ability to manage problems. The discussion proves that there is a need to consider two aspects of the company’s performance and optimize them. Scandal management and quality management are two primary areas of the company’s activity, which require immediate re-consideration.

First, it is necessary to scrutinize scandal management and the company’s ability to resolve conflicts. It is unacceptable for a leader to leave the company immediately in some problematic situations like former CEO Martin Winterkorn did. It is the worst example of leadership, which proved that the company did not have a stable management performed by a respectable leader. In a March 2 statement, the automaker admitted that former CEO Martin Winterkorn was told of the “emissions cheating” software in a 2014 email. It means that for some reason Winterkorn did not respond to the problem with emissions of software, which became public in a year and caused a problem that was worth billions of dollars for the company. Moreover, as soon as the problem was disclosed, Winterkorn distanced himself by claiming that he was not guilty. In addition, since the latest information proved that Winterkorn was aware of the problem long before its public reveal, it was obvious that the company should be more selective in choosing leaders. In cases, when the company faces another problem, it will be important to respond immediately, before the problem will have caused global complications.

In terms of scandal management, it is also important to take care of customers, and do everything in order to restore the reputation immediately. The company apologized to its customers only six days after the problem had become public. It is an unacceptable act of rudeness and disrespect toward the consumers. If the company is willing to remain competitive, it is essential for it to respect every customer and understand the complexity of the situation they faced due to the company’s mistake. It means that the company should respond immediately to any problems that buyers may suffer from, even if these inconveniences do not have a global character.

Another aspect of the company’s performance which should be changed refers to quality management system. Volkswagen has never been accused of producing goods of poor quality before 2015. It is difficult to judge the internal system of the company’s management, since its consequences became public. Nevertheless, it should be obvious for Volkswagen that its quality management system should be revised. For example, the company should introduce a strict quality control system by creating focus groups of employees. These groups should be specialized in quality management, and should check the quality of every product according to the key performance indicators. In fact, it is necessary to meet the criteria, dictated by the environmental agencies. In this way, it would be possible to meet the needs of customers, and avoid problems that may have a public character. Finally, in combination with proper scandal management and appropriate leadership, it would be possible to avoid problems, and prevent the company from facing unpleasant consequences of inattention to the gaps in the performance.

The recommendations named above are most likely to benefit the company’s leadership, team spirit, system of management, and system of quality control. It should not be difficult or challenging to implement these recommendations, as long as there is no need to spend additional financial resources. Finally, the company should not change the core of its performance, but should rethink its attitude to the idea of leadership and quality control.

The essay was written by the professional writer - Jenna Hetry. More her articles you can find at custom essay empire service.